Growing your network on LinkedIn helps build your brand awareness and form real connections with potential clients. And the best way to stay vigilant and find these opportunities to connect is to follow industry leaders.
20 financial services leaders to follow on LinkedIn
10/28/20 3:56 PM / by Matt Nollman posted in Personal Branding, Digital Advice, Social Media
Getting Started with Facebook for Advisors
1/22/20 10:42 AM / by Matt Nollman posted in Personal Branding, Digital Advice, Social Media
With all the compliance rules that need to be followed in the financial services industry, it can be intimidating to leverage a controversial social media platform like Facebook. But once an advisor understands the necessary parameters that should be followed, they will come to realize how impactful Facebook can be to amplify marketing efforts, increase brand awareness, and offer engagement opportunities to prospects.
10 actionable Twitter strategies for advisors
11/19/19 9:31 AM / by Matt Nollman posted in Personal Branding, Digital Advice, Social Media
How advisors can develop a strong LinkedIn presence
11/7/19 2:29 PM / by Matt Nollman posted in Personal Branding, Digital Advice, Social Media
LinkedIn is a powerful social media channel for business. With a strong plan and a long-term commitment, LinkedIn can help advisors increase visibility and boost their reputation. Advisors should play to their strengths on the platform, sharing content that positions them as a leader on topics that differentiate their practice.